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Eco-friendly | Natural fibres | Sustainability | Oct, 2023



Today, we're pulling back the curtains to share our journey, our passions, and the reasons we're head over heels for natural fibers.


The Timeless Charm of Natural Fibers

Our love affair with natural fibers isn't just a trend; it's a deep-rooted commitment, and here's why:



  • Eco-Friendly From the Get-Go:


Our planet is precious, and we're dedicated to protecting it. Natural fibers like wool and jute are gifts from nature. Not only are they beautiful, they're plentiful in nature and biodegradable, ensuring they leave minimal footprints once their lifecycle ends.

  • Durability Meets Elegance:


Life is unpredictable, and our rugs are designed to weather its ups and downs. From playful pets and children, to impromptu wine nights; our flooring is resilient, ensuring it will remain a cherished part of your home for years to come.

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  • Health and Wellness First:


Natural fibers offer a cleaner, healthier living environment. Wool, for instance, is a natural air purifier, absorbing pollutants and ensuring your home remains a sanctuary. Sisal also has antimicrobial qualities, especially against E. coli and is moth and dust resistant and is anti-static. 

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  • DECORGARD Fabric Protection:


One of the most significant advantages of our DECORGARD Fabric Protection is its zero VOC composition. VOCs are harmful chemicals that can be emitted from certain products, leading to indoor air pollution and potential health risks. DECORGARD's zero VOC formula, is like having an invisible, non-toxic shield for your natural fibre flooring, ensuring the air you breathe remains clean and healthy.

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Our GoodWeave Commitment


Ethical practices are non-negotiable for us. By sourcing GoodWeave certified jute and wool materials, we ensure that our flooring is crafted with love, care, and a commitment to ethical practices. It's our promise to you and the artisans behind our products.

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The Long-Term Vision

While the market is flooded with synthetic alternatives, we've always championed the cause of natural fibers. They're sustainable, eco-friendly, and simply timeless. Plus, there's an unparalleled warmth and authenticity that natural fibre flooring brings to a space.


Why We Do What We Do

At the heart of Natural Floors is a desire to create. To craft pieces that tell a story, that resonate with our values, and that transform spaces. Our flooring isn't just a decor item; it's a testament to sustainable choices, ethical practices, and timeless beauty.


Join Us on This Journey

As we continue to weave stories and create magic, we invite you to be a part of our community. Let's champion the cause of sustainability, make ethical choices, and fill our homes with products that matter.

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Thank you for being a part of our journey. Here's to many more years of sustainable living and timeless décor.


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